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What To Expect At This Year’s Ballin’ For Charity

Company News, LeagueApps In Action, Press

#BallinForCharity

We’re less than a day away from the second annual Ballin’ for Charity at Basketball City! It’s safe to say that the LeagueApps team is pretty excited to be a part of this great event.

If you’re returning from last year’s event, we have a few new things we’re excited about sharing with you this weekend. If you’re new to the event, you’ll be happy to learn below all the festivities we have planned for you! So if you’re team gets knocked out early, there will still be plenty to do, eat, and drink before a champion is crowned.

We’d like to extend a big thank you to both ProHEALTH Care Associates and Sales Loft for all their help with the planning of Ballin’ for Charity. Both of these amazing brands will have representatives at tomorrow’s event and are super excited to meet each and every one of you! Be sure to thank them for a job well done when you see them.

Knockout Competition

Who doesn’t love knockout? Last year’s knockout competition was so fun for everyone that we absolutely had to bring it back this year. Set your alarm clocks for 11:50 am, because the battle starts sharply short after.

Social Screen

We want everyone to be a part of the fun at the event AND on social media. Our partners at Basketball City have several large screens and TVs, so we’re going to put them to use. Join in on the social fun and add the hashtag BallinForCharity (#BallinForCharity) to all of your photos and posts on Instagram and Twitter. Then watch as your post jumps to the top of the TV and takes the lead of the social scoreboard!

Follow FundPlay on Twitter and Instagram to stay up to date on all the day’s events.

Three-Point Contest

We know you’re better than Steph Curry at dishing threes. Now, you get to prove it. For only $10 you can register for the first ever Ballin’ for Charity three-point contest. As an added bonus the winner will get a FREE Hooch Membership, guaranteeing you a free cocktail every day for a year. Perfect for after your next three point contest.

Budweiser Lounge

The drinks will be flowing thanks to our friends at Anheuser-Busch. We’ll be hosting an on-site lounge fully stocked with the finest products that Budweiser has to offer. Great food from Ox Verte, Banza, and Slice, to name a few, will be provided.

Plus, DJ Hillman will be spinning tunes throughout the day. The party is sure to start early!

Dodgeball and Cornhole

Our partners from NYC Social will be helping us put on some fun games that go very well with our above-mentioned sponsors. If you’re looking to venture into more of an action-packed activity, look no further than dodgeball. For the rest of us looking to mellow out after some hard-fought pool games, cornhole sounds right up your alley.

Plus, we have one more surprise for you all the participants that we’re sure you’ll be barking about…..

We can’t wait to see you all tomorrow! And don’t forget to use #BallinForCharity on all of your amazing social media posts.

 

 

 

 

Why We Ball: The LeagueApps Team Prepares For Our Ballin’ For Charity Basketball Tournament

Company News, Press, Sports Community

Posted by LeagueApps CEO and Co-Founder Brian Litvack. You can find him balling this Saturday in the Knockout challenge and 3-point contest!

 

 

It’s March Madness! For LeagueApps, that means that early next Saturday morning, you’ll find most of the LeagueApps team at Basketball City in NYC. We’ll be organizing the 2nd Annual Ballin For Charity 3-on-3 basketball tournament.

We’re going to have a packed house. If you’ve been to Basketball City, an impressive and “state of the art” basketball facility, you’ll know that is no small feat. There will be 36+ teams, and over 150 players, participating and representing NYC companies, startups, innovators, and entrepreneurs. We’ll have 50 volunteers, many of them are friends and colleagues, working together to run the event. Many of our corporate partners and sponsors will contribute to the event including ProHealth Urgent Care, Salesloft, Anheuser-Busch, NYC Social, WTR MLN H2O, Recoup, Ox Verte, Banza and Slice. We’ll be promoting Positive Coaching Alliance, and Volo City Kids Foundation. Both are non-profit organizations that LeagueApps works with closely and that will benefit from the proceeds of the tournaments.

We’d also like to share with you why the LeagueApps team is so passionate and proud about organizing Ballin’ For Charity.

Progress Our Mission: Support FundPlay

LeagueApps mission is to make sports happen. When we do, it has the power to change the world, inspire, and unite people. We often look to Nelson Mandela’s message on sports for our own inspiration.

LeagueApps has created our FundPlay initiative to support sports organizations that share our mission to enable sports. All of the proceeds from Ballin’ For Charity will go towards FundPlay. This year we’re supporting Positive Coaching Alliance and Volo City Kids Foundation. LeagueApps grants to sports organizations throughout the year will also be funded by proceeds from Ballin’ For Charity. In addition, each team in the tournament picks a non-profit organization. A donation is made to the winning teams organization. Last year’s winners were Krossover and Steady Buckets.

Dogfooding

Eating your own dogfood, or dogfooding, is a popular term in the software world. The meaning is that it’s important to directly use the software that you develop. Said another way, we need to practice what we preach.

organziing

At our core, we consider ourselves sports organizers. Most of the time, our form of organization is through software development and partnership service. It’s exciting for us to be able to roll up our sleeves, dust off our whistles, and get out on the field.

By directly running our own tournament we get to use the LeagueApps platform and functionality. The Ballin’ For Charity website is built on LeagueApps. Registration, payments, email, text messaging, schedules, and standings will be powered through LeagueApps. We’ll also test out some new innovation ideas around video and our tournament scheduling algorithm.

We spend plenty of time receiving feedback from our partners on all of our functionality. This tournament allows us to collect primary feedback and puts us in the shoes of our partners. It exposes us to a new perspective and helps us improve the LeagueApps platform and provide even more value for our partners.

Contribute To Our Community

We’re always impressed by how our partners use sports to serve and unite their communities. We try to do the same with Ballin’ For Charity. We’re proud to be part of the New York City startup, tech and digital sports communities. Throughout the year we’re involved in different meetups, events and rec sports leagues. Ballin’ For Charity is our opportunity to lead a community event that brings together hundreds of professionals in our communities. It allows us to activate and expand our own networks. Better yet, we do it through a sports event. Like any tournament, we’ll have competition. But the real winners will be those who leave with a great experience and new connections, ideas, and relationships.

Represent SportsDog Values

Ballin’ For Charity is an opportunity for our team to produce a great event. Many different people on the LeagueApps teams go above and beyond their normal day-to-day responsibilities to make it happen. To do this, we rely on our values: Sportsmanship, Passion, Openness, Results, Team, Student of The Game, Difference Maker, and Grit.

We also want to make sure we display these values to everyone involved in Ballin’ For Charity. This includes participants, guests, partners, vendors, and volunteers. We want everyone that interacts with Ballin For Charity to have a great experience.

Fun!

We’re a team that is passionate about sports. At any time, we’ll have a few company sports teams in local NYC and DC recreational leagues. It’s always a privilege to lace up our sneakers, get on the court, and break a sweat. Whenever we get a chance to do that, we try to take advantage of it. It’s even more fun when we get to do that with our friends.

If you haven’t already received a direct invite to Ballin’ For Charity, then here it is. Please come out and join the LeagueApps team and our family, friends, and partners.

When: Saturday, March 25th
Where: Basketball City
Register Your Team Now By Clicking Here!: Space is limited!

bball-city

LeagueApps’ Perspective on the Platform Interruption Caused By the Amazon S3 Outage

Company News, Press, Tech Specs, Value of LeagueApps

CTO Steve Parker Hard at Work During the Amazon S3 Outage

CTO Steve Parker Hard at Work During the Amazon S3 Outage

An Open Letter From LeagueApps Co- Founder and Chief Technology Officer Steve Parker

LeagueApps experienced a platform service disruption this past Tuesday, February 28th, 2017. This occurred when one of the basic cloud-based infrastructure services we rely on, Amazon’s S3 (Simple Storage Service), went down unexpectedly. You can read the official summary of the S3 disruption here. In short, a typo during a maintenance task caused the issue.

We first realized there was an issue with LeagueApps sites loading at around 12:45 pm EST. We immediately investigated and determined that the root cause was that S3 was down. Our platform relies on S3 to host and serve static assets, media files such as videos and images, and other content. These assets are important pieces to properly rendering our app pages.

Other sites like Netflix, Spotify, and Buzzfeed were also affected. It didn’t quite break the Internet, but a 4-hour outage at Amazon’s AWS cloud computing division caused headaches for hundreds of thousands of websites across the United States.

We know that our partners expect 110% from all of us at LeagueApps and we are committed to that expectation. We quickly implemented a short-term change to the platform which enabled us to bypass S3 and use a comparable cloud service at Google instead. The outcome was that we were affected for only an hour and a half, while S3 itself was down for over 4 hours.

We have been using S3 as part of the LeagueApps tech stack since the start and this is the first significant issue. In fact, S3 has been so reliable for so long, that it appears some panic ensued and caused ripple effects on Twitter.

We take platform up-time and stability very seriously. So I wanted to share a bit of insight into how we think about and support this. And hopefully, answer some questions you may have.

The LeagueApps Platform is supported by a coordinated set of independent Internet services, like S3. For instance, Google Cloud hosts our database servers and is the main driver of our development and IT operations. Stripe, PayPal, and Authorize.net handle payments, SendGrid is used for email and Twilio for text message processing

Utilizing these various services allows our platform to provide the best of breed capabilities to our partners that each service offers. But this also brings with it some complexity and risk we must manage.

We continuously aim to increase the degree of redundancy within our platform. Redundancy, in simple terms, means having a duplicate instance of a thing in case the primary one goes down. Over time, we’ve executed various technology projects that have increased the redundancy within our platform. For example, our app layer, as well as our database layer (the very core parts of our platform running at Google) are each a “cluster” of nodes (servers), such that a failure of any one single node does not affect the overall cluster’s up-time.

Additionally, we maintain redundant backups of key pieces of our infrastructure to be used in cases of emergency, and perform continuous automated data backups to redundant targets. These projects have paid off, and are a large part of why we’ve been able to maintain 99.9% up-time on a consistent basis.

Building in greater redundancy is a complex and resource-intensive process. And ultimately, even the biggest most sophisticated platforms can suffer interruptions like Amazon did this week. We are continuously evaluating new ways to increase our platform stability, and applying what we learn from events like this.

To that end, we will continue to plan out and prioritize the most appropriate projects to maintain our stability and ultimately ensure that our platform continues to support and empower your organization.

I’d like to thank you and all of our partners for your patience during the S3 outage on Tuesday. Even still, the feedback you all have provided to LeagueApps has been instrumental in helping us create the absolute best product to help you run your sports organization and business.

I look forward to many more years of continued partnership with you.

Feel free to reach out with any questions.

Play Forever!

Steve Parker Signature

 

Learn The Basics Of Video Marketing With The Free LeagueApps Email Course

Best Practices, Company News, Dugout, FastPitch, FC, Hoops, Lax, Press, Rec, Sports Community, Value of LeagueApps

Video Basics for Your Sports Program

Get Tips On How to Use Video to Grow and Market Your Sports Program Sent Straight To Your Inbox

You know the easiest way to sell your programs and brand is through video. After all, in 2017, online video will account for 74% of all online traffic. But you just don’t know where to start. Or maybe your current videos aren’t pushing the needle the way you want your program to grow.

LeagueApps wants to help you and your sports business grow. That’s why we created a free, 5-day email crash course on the basic fundamentals of video marketing. In this free email course, you’ll receive best practices on recording on a budget, where to start, how to share your awesome content, and even how to read some of those numbers to gauge how successful your latest masterpiece did.

This course is great for club directors who are looking for an extra push in recruiting, volunteers on the little league board, or tournament administrators planning the next great event.

How It Works

Simply sign up for the email course. You can click on the link here or you can click on the image at the bottom. The first lesson will be sent straight to your inbox the next day.

You’ll receive a new lesson each day for the next five days. In each lesson you’ll also see examples of how some of the leaders in the sports industry are using video to reach their goals.

In some of the lessons, you’ll be given additional homework, should you feel extra ambitious. After five days, you’ll be well on your way to delivering awesome video right to your target audience, members, parents, or other programs! Whatever your goals are, you’ll be able to achieve them.

Video content is the easiest way to consume information and help expand your program’s reach. Get started today by signing up below. We’re excited to help you grow your program through juicy video. Enjoy!

Video Basics For Your Program: The 5 Day Email Course

 

 

Shane Battier’s 4 Key Themes For Championship Teams

Best Practices, Company News, Press, Sports Community, Value of LeagueApps
Archived image of Shane Battier with the LeagueApps Hoops team.

Archived image of Shane Battier with the LeagueApps Hoops team.

The LeagueApps team was recently lucky enough to receive some words of wisdom from two-time NBA Champion and LeagueApps investor Shane Battier at our latest OTAs.

During this time, Mr. Battier spoke of 4 key themes for individuals to build teams. Then, the team incorporates these 4 themes to win championships.

“If you can capture these 4 things, you will win a championship,” he said.

That championship can come in the form of the board room, the office, a garage in which you start your youth sports business, the playing field or in the locker room. Here are Shane Battier’s 4 key themes to build championship teams.

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LaxCon 2017: This Is Where You Had To Be

Company News, Lax, Press, Sports Community
Credit: Inside Lacrosse

Credit: Inside Lacrosse

What a difference a year makes for the US Lacrosse Convention.

Last year, the crowds were forced away by an untimely blizzard that covered the streets of Baltimore. This year, crowds were lined out the door of the Baltimore Convention Center. Simply put, if you were in the business of lacrosse, you had to be here.

This year’s event featured a lot of the same products and most of the same technologies. There was a drastic increase in the amount of facility business that catered to coaches and other program directors.

But perhaps the biggest takeaway for our LeagueApps lax team was the sheer amount of people at this year’s event.

“This was my first LaxCon I was able to attend in three years,” Ned Crotty said. “I was almost shocked to see how much the sport has grown.”

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The Top 3 Reasons You Need To Register for FundPlay’s Ballin For Charity Right Now

Best Practices, Company News, LeagueApps In Action, LeagueApps Team, Press, Sports Community, Value of LeagueApps

Ballin For Charity

LeagueApps is happy to announce the tip-off of the second annual 3-on-3 FundPlay initiative, Ballin’ for Charity. The event will be hosted on Saturday, March 25th by our partners at Basketball City.

Like last year’s event, each team will be required to play for a charity of their choice. Proceeds will go towards Positive Coaching Alliance and allocating software grants through FundPlay for underserved communities in need.

This year’s event will consist of two divisions- competitive and recreational. The winner of the competitive division will receive a $1,500 donation to the charity of their choice. The recreational division winner will receive $1,000.

The event was able to raise over $10,000 last year in proceeds! Here are three reasons why now is the best time to sign up for the fasting growing charity basketball tournament in the city.

REGISTER YOUR TEAM FOR BALLIN’ FOR CHARITY TODAY

 

Join A Network That Includes New York’s Leaders In The Tech and Startup Industry

Each team is guaranteed three games in their respective division. During pool play and any teams that don’t make the playoffs, there will be plenty of other games and events going on, thanks to our friends from NYC Social. Who doesn’t love dodgeball or cornhole?

Last year, Ballin’ for Charity had over 400 of New York City’s leading entrepreneurs and innovators attended. Over $20 billion in business was represented. Check out last year’s participants here.

The lounge at Basketball City will be serving refreshments and March Madness games will be playing in the background. This is one of the easiest ways to get in front of hundreds of the industry’s leaders.

Choose The Charity You Want To Play For

One of the perks of FundPlay’s Ballin’ for Charity is that YOU are empowered to play for the charity of your choice. Most of us at LeagueApps understand the power of sport and all the positive impacts they have had on us as well as our partners.

Because we firmly believe in the power of sport, LeagueApps will be playing for PCA. We support their motto of “Better Athletes, Better People” and trust in their mission to transform the culture of youth sports so that youth athletes can have a positive, character-building experience.

By playing in Ballin’ for Charity, you have the power to make a difference by playing for a charity of your choice. Here, you can see some of the charities that others have played for in the past.

The Early Bird Registration Deadline Is Fast Approaching

Let’s face it. This event is too hard to pass up. It’s not a matter of if Ballin’ for Charity will fill up, but when it will. The easiest way to secure your spot is to sign up now.

By signing up your team right now, you can save also big using our early bird discount. Take advantage of the entry for teams starting at $400 per team. Prices will go up after February 1st. Hurry though, as the early bird discount is only available for a limited time.


SIGN UP TODAY TO RECEIVE THE EARLY BIRD DISCOUNT

 

 

How 3 Entrepreneurs Convinced an NBA Star to Invest in LeagueApps

Company News, Hoops, Press, Sports Community, Value of LeagueApps
Credit: Wikimedia/Keith Allison

Credit: Wikimedia/Keith Allison

Shane Battier And Why He Started With LeagueApps

This story appears in both the January 2017 edition of Entrepreneur magazine and online at entrepreneur.com. You can read the full article here.

In February 2015, Shane Battier attended a dinner for sports-tech companies, hosted by the professional development company Gerson Lehrman Group. He especially loved meeting Jeremy Goldberg, the president of LeagueApps, which makes tools to manage youth sports leagues. The two bonded over how poorly run those leagues are — Battier has two kids, so he knows — and they kept in touch after.

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The Jr. NBA Wants To Give Your Youth Basketball Program A $1,000 Under Armour Gift Card

Company News, Hoops, Press, Sports Community, Value of LeagueApps

Jr. NBA Program of the Month

If your youth basketball program is focused on growing the game of basketball through sportsmanship, fundamentals, and team work, then you deserve free marketing and Under Armour apparel and equipment for it. Now you actually can, thanks to a new initiative launched by the Jr. NBA to recognize dedicated organizers like you.

The Program of the Month presented by Under Armour will reward you and your basketball program with a $1,000 Under Armour gift card, a live workshop for coaches, parents, or league administrators from our friends at the Positive Coaching Alliance, and will be featured on the Jr. NBA’s social media platforms and website.

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LeagueApps Finalizes Stellar 2016 Free Agent Class With Three Superstars

Company News, LeagueApps Team, Press, Sports Community, Value of LeagueApps

Ned Crotty, Alison Edell, and Chris Motley Finalize 2016 Class

An Interview With Ned Crotty, Alison Edell, and Chris Motley

Now that the free agency season is coming to a grinding halt, LeagueApps has had a chance to catch its collective breath. In striking succession, the startup based out of Union Square in New York City was able to recruit and sign three highly touted big-name players to the LeagueApps team.

Ned Crotty, Allison Edell, and Chris Motley, three of the top available superstars on the market, have all signed with LeagueApps, topping the 2016 recruiting class. Each will be directing the lacrosse, softball, and soccer partnership teams, respectively.

The additions remind sports organizers everywhere of the NBA’s versions of three headed monsters, such as the 2008-09 Boston Celtics (Paul Pierce, Kevin Garnett, and Ray Allen) or 2015-16 Cleveland Cavaliers (LeBron James, Kyrie Irving, and Kevin Love).

This move is sure to bring even more value to sports organizers everywhere from the LeagueApps team.

CEO Brian Litvack had this to say about the additions:

“We’re excited to welcome Ali, Ned and Chris to the LeagueApps team. They share many of our core values and are already displaying the passion to help our partners create great sports experiences in their communities. Plus, all three are great athletes that will help our intramural teams!”

“When free agency begins, the phone won’t stop ringing with all the agents pitching us.  But we had our eyes set on our targets, and went out and got them.  We’re excited to welcome them on the team,” President Jeremy Goldberg said.

We had a chance to sit down and talk with the three stars from this year’s top-ranked recruiting class.

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