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Introducing the Play Forever Podcast by LeagueApps: Episode 1 With David Robinson

Company News, Press, Sports Community

Play Forever Podcast - Episode 1 David Robinson

LeagueApps is happy to introduce the Play Forever Podcast! Hosted by LeagueApps President Jeremy Goldberg, the Play Forever Podcast was created for sports organizers like you.

Play Forever Podcast is a series that brings you interviews with program directors, big name investors, professional athletes, and other leaders in the youth sports world. We ask these experts their initiatives for overcoming challenges, the role technology has played and will play, and other secrets in how they’ve grown their programs.

In this inaugural episode, we sit down with NBA Hall of Famer and two-time World Champion David Robinson. In it, David discusses his time as a youth athlete, his role as a parent in a sports program, and his post-NBA career in philanthropy and investing in companies like LeagueApps. Listen below and download via iTunes.

Show Notes

  • Sport Specialization vs. Generalization
  • A Starting Blueprint to a Great Youth Sports Experience
  • Creating a Championship Culture
  • Dealing with Parents
  • Successful Investing Because of Sports

Let us know what you think! This is going to be a completely interactive podcast for you and we’d like to have your ideas and comments be a part of the discussion. Be sure to subscribe via iTunes and this blog for all future episodes.


Download the podcast via iTunes here.





6 Highlights From The Second Annual Ballin’ For Charity Tournament

Company News, LeagueApps In Action, Sports Community


LeagueApps hosted it’s second annual Ballin’ for Charity 3-on-3 basketball tournament. The event was held at a packed Basketball City in the lower east side of Manhattan.

Over 150 players, 50 volunteers, and a dozen sponsors turned out to help further the cause of FundPlay, which provides technology grants and donations to youth sports organizations that share our mission. Two of those organizations are Positive Coaching Alliance and Volo City Kids Foundation.

Read more about why LeagueApps balls for charity.

If you missed last week’s event, or if you want to rehash the fun times, we’ve got 6 highlights from this weekend’s Ballin’ for Charity.

1. LeagueApps Organized A Smash Hit Of A Tournament Thanks To Our Partners

We’re all about practicing what we preach here at LeagueApps. Ballin’ for Charity gave us a great opportunity to use our platform for registration, payments, communication, and scheduling. Using our own platform put ourselves in our partners’ shoes and experience what they experience day in and day out.

Aside from using our own technology, we were able to put some best practices in place that we have learned over the years from our partners. One of the premier tournament and event hosts on the East Coast, NXT Sports, dished out 4 tips that we were able to capitalize on. We were also sure to follow the 5 C’s as practiced by youth coach Aaron Jaworowski.

We also tweaked our sports management platform based on feedback. This year’s tournament scheduling algorithm created a seamless transition from pool play to single elimination action. Thanks to everyone from partners to participants who gave their expertise, the LeagueApps platform was better and more optimized for this year’s tournament.

Tom Crane, who played for Safe + Ready, agreed that this year’s event went smooth.
“Even though we only won one game, there was a ton of fun stuff to do like knockout. Plus, the after party was fantastic.”

Check out some of the photos from Ballin’ for Charity.

2. A Dozen Super Sponsors Helped Host This Tournament

There was plenty to do before, during, and after pool play, and a big reason everyone was able to stay busy was because of the AMAZING sponsors’ help.

The tournament’s Title Sponsor, ProHealth Urgent Care, made it a point to live up to their name. A ton of care was displayed by them in ensuring that Ballin’ for Charity was the absolute best it could be.

Pro Health

We also want to thank our MVP Sponsor SalesLoft for all their help. Aside from their generous contributions, they were also quite busy on social media.

But there were more. Anheuser-Busch helped make sure the on-site after party was fully stocked. We certainly learned a few tricks from NYC Social into what makes hosting a great sporting event. WTR MLN WTR and Recoup Beverage provided cool, thirst-quenching drink options to ensure participants were hydrated and recovered between games. Hooch, the app that gives you free drinks and cocktails every month, gave away a free membership for a year to our three-point contest winner.

Food was donated by Ox Verte, Banza, and Slice. Ox Verte’s healthy menu is the perfect option for any company’s catered lunch and Banza’s delicious chickpea pasta is the only gluten-free mac and cheese substitute you’ll ever need. And who doesn’t love a delicious pizza from Slice?!

Outdoor Voices, which creates recreational apparel, gave away hundreds of totes so we could keep organized. Another recreational apparel sponsor, Mission Athlete, gave away towels to make sure all players were dry between games.

To make sure everyone got home safe and sound, Lyft provided discount codes and free rides to and from Basketball City. And the Jr. NBA and Basketball City were integral in helping with the logistics and basketball operations for the event. Thank you to each and every one of our sponsors that helped make Ballin’ for Charity so amazing!

3. Overtime Wins The Competitive Division For Bingo’s All Stars

Overtime Wins

Congrats to Overtime for winning the competitive division championship! Thanks to their win, the charity of their choice Bingo’s All Stars will receive a donation of $1,500.

The purpose of the Bingo’s Allstars Organization is supporting, developing, and educating youth through the game of basketball. Members of Bingo’s All Stars Organization have united together from throughout the tristate area to accomplish a common goal and provide positive adult leadership to our youth.

You can read the entire list of participants and charities here.

4. Volo City Kids Foundation Benefits From NYC Social’s Recreational Win

In the recreational division, NYC Social took home the championship. Their win over Lyft ensured that the charity of their choice Volo City Kids will receive a donation of $1,000.

Volo City Kids provides our community with an opportunity to learn, practice and play a variety of sports in a fun but structured environment at no cost to the family. Volo City Kids removes barriers to athletic participation such as gender, skill, and financial resources. They emphasize team play through league play and community building by including volunteers from the surrounding communities and by providing post-game social events for players, parents, and volunteers.

Congratulations to both Bingo’s All Stars and Volo City Kids for the tremendous work they do in the community for making youth sports happen!

NYC Social FTW

5. Your Collective Efforts Raised A Boatload Of Funds

We’re so happy to announce that with each and every one of your efforts, we were able to raise a ton of funding for this year’s event! The proceeds from the event will be shared with PCA and Volo City Kids, ensuring those organizations will be able to continue to deliver great sports experiences to youth athletes in their communities.

By exceeding our goal nearly three-fold, we’re super thankful for everyone that made a part of this event so special, both in fun and in actual numbers. This also ensures that LeagueApps and FundPlay can continue to work on their mission towards making sports happen. But speaking of fun….

6. The SPORTSDOG Was In The House!

Ballin’ For Charity was a phenomenal opportunity for our team to produce a great event Many different people on the LeagueApps team go above and beyond their normal day-to-day responsibilities to make it happen. To do this, we rely on our values: Sportsmanship, Passion, Openness, Results, Team, Student of The Game, Difference Maker, and Grit, or SportsDog.

We made sure we displayed these values to every participant, player, volunteer, sponsor, and member that was a part of Ballin’ for Charity. We also wanted to have some fun doing so. So, at our second annual Ballin’ for Charity, we were happy to unleash the SportsDog, the newest LeagueApps mascot that personifies what it means to be a part of LeagueApps.

One Shining Moment #ThisIsMarch #BallinForCharity #TeamMSBA

A post shared by Bailey (@baileyweigel) on

Read Social Media Talks Ballin’ For Charity 3-on-3 Basketball Tournament.

Social Media Talks Ballin’ for Charity Tournament

Company News, LeagueApps In Action, LeagueApps Team, Press, Sports Community

LeagueApps Volunteers at Ballin for Charity

Here are some of the reactions on social media during and after the second annual Ballin’ for Charity 3-on-3 basketball tournament.

Saturday was also the birthday of our NEW SportsDog mascot.

Introducing SportsDog! #BallinForCharity #playforever

A post shared by Fundplay (@fund_play) on

Such a blast today!! #ballinforcharity #sportsdog #leagueapps #playforever

A post shared by Stephanie Vera (@smvera) on

This year’s event could not have been done without the help of both ProHealth Urgent Care and Sales Loft. They have been such amazing partners! A real pleasure to work with them.

The basketball competition was pretty fierce throughout the day.

GLG squad #ballinforcharity @LeagueApps

A post shared by Arden McWilliams (@amcw216) on

Proud to represent #bluesteel at #ballinforcharity #charity #team #basketballnyc #basketballcity

A post shared by Blue Steel Events ( on

Congrats to the rec division champs- our partners from @nycsocialsports! #BallinForCharity #playforever

A post shared by Fundplay (@fund_play) on

The level of play wasn’t the only thing that was brought by all the Ballers. Our friends at Ox Verte, Banza, Recoup Beverage, Slice, and Anheuser-Busch made some delicious food and drink donations to the cause.

Winning best-out-of-three-championships since March, 2017. #ballinforcharity @baileyweigel @melraerose

A post shared by kdegrazia90 (@kdegrazia90) on

Thank you to everyone who helped make this year’s Ballin’ for Charity event so special. We’re already looking forward to next year’s 3rd annual 3-on-3 tournament!

Score keepers from Columbia #ballinforcharity #basketballcity #volunteers

A post shared by 晒星星 ( on


What To Expect At This Year’s Ballin’ For Charity

Company News, LeagueApps In Action, Press


We’re less than a day away from the second annual Ballin’ for Charity at Basketball City! It’s safe to say that the LeagueApps team is pretty excited to be a part of this great event.

If you’re returning from last year’s event, we have a few new things we’re excited about sharing with you this weekend. If you’re new to the event, you’ll be happy to learn below all the festivities we have planned for you! So if you’re team gets knocked out early, there will still be plenty to do, eat, and drink before a champion is crowned.

We’d like to extend a big thank you to both ProHEALTH Care Associates and Sales Loft for all their help with the planning of Ballin’ for Charity. Both of these amazing brands will have representatives at tomorrow’s event and are super excited to meet each and every one of you! Be sure to thank them for a job well done when you see them.

Knockout Competition

Who doesn’t love knockout? Last year’s knockout competition was so fun for everyone that we absolutely had to bring it back this year. Set your alarm clocks for 11:50 am, because the battle starts sharply short after.

Social Screen

We want everyone to be a part of the fun at the event AND on social media. Our partners at Basketball City have several large screens and TVs, so we’re going to put them to use. Join in on the social fun and add the hashtag BallinForCharity (#BallinForCharity) to all of your photos and posts on Instagram and Twitter. Then watch as your post jumps to the top of the TV and takes the lead of the social scoreboard!

Follow FundPlay on Twitter and Instagram to stay up to date on all the day’s events.

Three-Point Contest

We know you’re better than Steph Curry at dishing threes. Now, you get to prove it. For only $10 you can register for the first ever Ballin’ for Charity three-point contest. As an added bonus the winner will get a FREE Hooch Membership, guaranteeing you a free cocktail every day for a year. Perfect for after your next three point contest.

Budweiser Lounge

The drinks will be flowing thanks to our friends at Anheuser-Busch. We’ll be hosting an on-site lounge fully stocked with the finest products that Budweiser has to offer. Great food from Ox Verte, Banza, and Slice, to name a few, will be provided.

Plus, DJ Hillman will be spinning tunes throughout the day. The party is sure to start early!

Dodgeball and Cornhole

Our partners from NYC Social will be helping us put on some fun games that go very well with our above-mentioned sponsors. If you’re looking to venture into more of an action-packed activity, look no further than dodgeball. For the rest of us looking to mellow out after some hard-fought pool games, cornhole sounds right up your alley.

Plus, we have one more surprise for you all the participants that we’re sure you’ll be barking about…..

We can’t wait to see you all tomorrow! And don’t forget to use #BallinForCharity on all of your amazing social media posts.





How to Inspire Your Coaches and Parents to Drive Renewed Participation

Best Practices, Company News, Sports Community, Value of LeagueApps

4 Key Benefits Of A PCA Training Workshop

According to a poll from the National Alliance for Youth Sports, around 70 percent of kids in the United States stop playing organized sports by the age of 13 because “it’s just not fun anymore.”

The Positive Coaching Alliance works with schools and youth leagues to create better experiences and more engagement for kids in sport. (PCA) develops BETTER ATHLETES, BETTER PEOPLE through resources for youth and high school sports coaches, parents, administrators, and student-athletes. LeagueApps believes so strongly in the PCA mission that we’re supporting them in our second annual Ballin’ for Charity tournament.

Be a part of making sports happen by signing up for the second annual Ballin’ for Charity 3-on-3 basketball tournament.

The PCA resources include over 1,000 free audio-video and printable tips and tools at the PCA resources library. PCA trainers and coaches also host over 3,500 live workshops around the country each year.

The LeagueApps team took three separate PCA training workshops recently:

  •  COACHING FOR WINNING AND LIFE LESSONS: Establishes PCA’s premise that youth and high school sports entail the goal of winning and the more important goal of teaching life lessons through sports. Each attendee learns how to Coach for Mastery of Sport (Not Just the Scoreboard); Fill Emotional Tanks; and Honor the Game.


  • CULTURE, PRACTICES, AND GAMES: Further illustrates how coaches use PCA principles to build a team culture that players and their parents buy into, thus leading to life lessons and improved athletic performance in practices and games.


  • DEVELOPING COMPETITORS: Views the Double-Goal Coach model through the lens of high school sports, including such topics as social pressure, hazing, and the role of high school coaches and athletes as standard-bearers in their communities.

We consider ourselves sports organizers at LeagueApps, like our partners. This training workshop allowed us to collect further direct feedback and put ourselves in the shoes of our partners. It’s part of what we call “dogfooding,” or practicing what we preach.  

“It was good to take a step back from our day-to-day and think about the actual experience that sport has on kids,” Nick Sutedjo said.  “There are so many issues that organizers have to tackle and teaching kids, parents, and coaches the way to compete is key to positive youth sports experiences.”

Here are four key benefits of a PCA training workshop that can help organizers deliver positive youth experience and lower that 70% drop out rate.

PCA Training Workshop

The 20 Year Shift of Youth Sports

The biggest change to affect youth sports in the past twenty years is a shift toward consumerism. Factors like sport specialization, an increase in scholarship numbers, and growth in viewership at the collegiate level have really tipped the balance toward an all-consuming type of experience.

With this consumerism comes high costs for parents, yielding high expectations to have a return on those investments. Now there’s a larger demand in playing time and scholarship offers, to name a few.

This consumerism is part of the reason of why there can be a disconnect between an athlete’s wishes and his or her parents’ goals.

What Youth Athletes Want Most From Sports

In a 2014 GW Study, 9 out of 10 kids said having fun is the main reason they participate in sports. When asked to consider what is fun, they listed 81 characteristics of fun, and winning (#48) barely finished inside the top fifty.

“Kids want a great experience with their friends, the ability to get better and advance, and an environment that matches their taste through technology,” Cam Goldberg said.

Memories are what sports are most about, not win-loss records. By delivering a rewarding experience to your athletes, you can deliver a memorable sports experience, making it easier for a player to want to come back next season or event. Start with creating a rewarding environment.

Credit: Aspen Institute Project Play

Credit: Aspen Institute Project Play

Creating Rewarding Environments for All Levels of Athletes

Sport serves as a form of informal education, so it is critical to understand that coaches who will work with kids are trained properly. This will ensure that your program’s mission is carried out.

A meaningful and rewarding experience means that an athlete feels connected to teammates and coaches, believes that he or she can improve, and proudly acts with integrity when doing the right thing.

Melanie Rose thinks this learning process can start by teaching kids at an early age about the importance of mental participation in sports.

“Many youth sports coaches today are failing to teach kids the mental part of participating in sports. Sports are 90% mental; however, coaches and parents alike are so quick to critique an athlete’s mental toughness or mindset, when that is something that was never taught, developed, or coached,’ she said.

Start With The FAMILY Approach

PCA suggests the FAMILY approach in helping parents create memorable experiences for their kids.

“A lot of this starts with positive coaching feedback from parents. Promote or incentivize activities where parents don’t yell during the game and instead write down on a notecard positive things they see happening,” Greg Cuccinello said.  

Ammad Sheikh agreed. “It’s all about positive reinforcement for the kid. You want to make sure everyone in the organization is aligned to ‘Forget About Me I Love You.’”

Be a part of the LeagueApps mission to make sports happen. Register for the second annual Ballin’ for Charity 3-on-3 basketball tournament today and continue to deliver rewarding experiences.

Why We Ball: The LeagueApps Team Prepares For Our Ballin’ For Charity Basketball Tournament

Company News, Press, Sports Community

Posted by LeagueApps CEO and Co-Founder Brian Litvack. You can find him balling this Saturday in the Knockout challenge and 3-point contest!



It’s March Madness! For LeagueApps, that means that early next Saturday morning, you’ll find most of the LeagueApps team at Basketball City in NYC. We’ll be organizing the 2nd Annual Ballin For Charity 3-on-3 basketball tournament.

We’re going to have a packed house. If you’ve been to Basketball City, an impressive and “state of the art” basketball facility, you’ll know that is no small feat. There will be 36+ teams, and over 150 players, participating and representing NYC companies, startups, innovators, and entrepreneurs. We’ll have 50 volunteers, many of them are friends and colleagues, working together to run the event. Many of our corporate partners and sponsors will contribute to the event including ProHealth Urgent Care, Salesloft, Anheuser-Busch, NYC Social, WTR MLN H2O, Recoup, Ox Verte, Banza and Slice. We’ll be promoting Positive Coaching Alliance, and Volo City Kids Foundation. Both are non-profit organizations that LeagueApps works with closely and that will benefit from the proceeds of the tournaments.

We’d also like to share with you why the LeagueApps team is so passionate and proud about organizing Ballin’ For Charity.

Progress Our Mission: Support FundPlay

LeagueApps mission is to make sports happen. When we do, it has the power to change the world, inspire, and unite people. We often look to Nelson Mandela’s message on sports for our own inspiration.

LeagueApps has created our FundPlay initiative to support sports organizations that share our mission to enable sports. All of the proceeds from Ballin’ For Charity will go towards FundPlay. This year we’re supporting Positive Coaching Alliance and Volo City Kids Foundation. LeagueApps grants to sports organizations throughout the year will also be funded by proceeds from Ballin’ For Charity. In addition, each team in the tournament picks a non-profit organization. A donation is made to the winning teams organization. Last year’s winners were Krossover and Steady Buckets.


Eating your own dogfood, or dogfooding, is a popular term in the software world. The meaning is that it’s important to directly use the software that you develop. Said another way, we need to practice what we preach.


At our core, we consider ourselves sports organizers. Most of the time, our form of organization is through software development and partnership service. It’s exciting for us to be able to roll up our sleeves, dust off our whistles, and get out on the field.

By directly running our own tournament we get to use the LeagueApps platform and functionality. The Ballin’ For Charity website is built on LeagueApps. Registration, payments, email, text messaging, schedules, and standings will be powered through LeagueApps. We’ll also test out some new innovation ideas around video and our tournament scheduling algorithm.

We spend plenty of time receiving feedback from our partners on all of our functionality. This tournament allows us to collect primary feedback and puts us in the shoes of our partners. It exposes us to a new perspective and helps us improve the LeagueApps platform and provide even more value for our partners.

Contribute To Our Community

We’re always impressed by how our partners use sports to serve and unite their communities. We try to do the same with Ballin’ For Charity. We’re proud to be part of the New York City startup, tech and digital sports communities. Throughout the year we’re involved in different meetups, events and rec sports leagues. Ballin’ For Charity is our opportunity to lead a community event that brings together hundreds of professionals in our communities. It allows us to activate and expand our own networks. Better yet, we do it through a sports event. Like any tournament, we’ll have competition. But the real winners will be those who leave with a great experience and new connections, ideas, and relationships.

Represent SportsDog Values

Ballin’ For Charity is an opportunity for our team to produce a great event. Many different people on the LeagueApps teams go above and beyond their normal day-to-day responsibilities to make it happen. To do this, we rely on our values: Sportsmanship, Passion, Openness, Results, Team, Student of The Game, Difference Maker, and Grit.

We also want to make sure we display these values to everyone involved in Ballin’ For Charity. This includes participants, guests, partners, vendors, and volunteers. We want everyone that interacts with Ballin For Charity to have a great experience.


We’re a team that is passionate about sports. At any time, we’ll have a few company sports teams in local NYC and DC recreational leagues. It’s always a privilege to lace up our sneakers, get on the court, and break a sweat. Whenever we get a chance to do that, we try to take advantage of it. It’s even more fun when we get to do that with our friends.

If you haven’t already received a direct invite to Ballin’ For Charity, then here it is. Please come out and join the LeagueApps team and our family, friends, and partners.

When: Saturday, March 25th
Where: Basketball City
Register Your Team Now By Clicking Here!: Space is limited!


Salt Lick, Sport, and Social: LeagueApps Steams Back From 7th Annual SSIA Conference

Company News, LeagueApps In Action, Product News, Rec, Sports Community, Value of LeagueApps

SSIA 2017
The LeagueApps team was proud to be a part of the Social Sport and Industry Association (SSIA) Conference once again. This year’s event was held from February 22nd-24th in Austin, Texas. This was the seventh conference in SSIA’s history.

The event featured 25 of LeagueApps’ adult and social league partners. Aside from enjoying the 70-degree weather and chomping down on some delicious barbecue, the three-day conference gave us a great chance to collaborate with our partners on future initiatives. This included products, features, and some collective ideas regarding the industry.

The main course was a group session revolving around five of our features that have been released over the last year that can provide the most value to our adult and social league partners.

  • Mobile Admin: Run your entire organization, including all of your programs, on your mobile device.
  • RSVP: Allow easier communication between teammates to help your leagues avoid the dreaded no-shows.
  • Stored Credit Cards: Deliver an easy check-out experience for your customers while collecting 100% of fees on-time.
  • Team Rollover: Empower your leagues’ captains to copy and paste, or “rollover,” previous rosters, simplifying the lives of your participants and staff.
  • Team Talk: The easiest form of communication between staff, players, or anyone, organized by topic.

You can view the LeagueApps presentation below.

LeagueApps Presentation at SSIA Conference 2017

Of course, the main benefit of attending the SSIA Conference each year is the quality feedback and best practices received from our partners. This year was no different.

One thing that we learned was that many of our partners use multiple web tools, software platforms, websites, and social media channels to promote and manage their organization(s). Through our open API, partners and developers have been figuring out how to “talk” to other 3rd-party tools and integrate with them. This need continues to grow as we work with more forward-thinking organizations who need cutting-edge technology to run their operations. We’re inspired by some of the integrations our partners have already been able to develop through our API, and we’re excited to see this trend continue. Learn more about our API plans, or visit our API developer site to access our API documentation.

It’s also clear that bigger data and deeper marketing insights are becoming a huge part of growing. Partners have a thirst for better data. are getting smarter about marketing automation and eager to better track their conversion funnel. They are excited for LeagueApps to build smarter reporting and/or connect them to business intelligence tools.

Finally, it’s cool to see some of our partners actively interested in expanding into the youth market. Several partners have already established youth initiatives, while others plan to in the near future. This is another place where we can drive value and see growth from our partners in the coming years. What’s encouraging is that our partners recognize there is a big opportunity to create positive sports experiences to the non-elite athletes.

Last but not least, we had the luxury of feasting to some world-renowned barbecue. On Wednesday night, we hosted dinner at Salt Lick Barbecue , with the help of our friends and partners from Austin Sport and Social. We’re looking forward to SSIA 2018!



LeagueApps’ Perspective on the Platform Interruption Caused By the Amazon S3 Outage

Company News, Press, Tech Specs, Value of LeagueApps

CTO Steve Parker Hard at Work During the Amazon S3 Outage

CTO Steve Parker Hard at Work During the Amazon S3 Outage

An Open Letter From LeagueApps Co- Founder and Chief Technology Officer Steve Parker

LeagueApps experienced a platform service disruption this past Tuesday, February 28th, 2017. This occurred when one of the basic cloud-based infrastructure services we rely on, Amazon’s S3 (Simple Storage Service), went down unexpectedly. You can read the official summary of the S3 disruption here. In short, a typo during a maintenance task caused the issue.

We first realized there was an issue with LeagueApps sites loading at around 12:45 pm EST. We immediately investigated and determined that the root cause was that S3 was down. Our platform relies on S3 to host and serve static assets, media files such as videos and images, and other content. These assets are important pieces to properly rendering our app pages.

Other sites like Netflix, Spotify, and Buzzfeed were also affected. It didn’t quite break the Internet, but a 4-hour outage at Amazon’s AWS cloud computing division caused headaches for hundreds of thousands of websites across the United States.

We know that our partners expect 110% from all of us at LeagueApps and we are committed to that expectation. We quickly implemented a short-term change to the platform which enabled us to bypass S3 and use a comparable cloud service at Google instead. The outcome was that we were affected for only an hour and a half, while S3 itself was down for over 4 hours.

We have been using S3 as part of the LeagueApps tech stack since the start and this is the first significant issue. In fact, S3 has been so reliable for so long, that it appears some panic ensued and caused ripple effects on Twitter.

We take platform up-time and stability very seriously. So I wanted to share a bit of insight into how we think about and support this. And hopefully, answer some questions you may have.

The LeagueApps Platform is supported by a coordinated set of independent Internet services, like S3. For instance, Google Cloud hosts our database servers and is the main driver of our development and IT operations. Stripe, PayPal, and handle payments, SendGrid is used for email and Twilio for text message processing

Utilizing these various services allows our platform to provide the best of breed capabilities to our partners that each service offers. But this also brings with it some complexity and risk we must manage.

We continuously aim to increase the degree of redundancy within our platform. Redundancy, in simple terms, means having a duplicate instance of a thing in case the primary one goes down. Over time, we’ve executed various technology projects that have increased the redundancy within our platform. For example, our app layer, as well as our database layer (the very core parts of our platform running at Google) are each a “cluster” of nodes (servers), such that a failure of any one single node does not affect the overall cluster’s up-time.

Additionally, we maintain redundant backups of key pieces of our infrastructure to be used in cases of emergency, and perform continuous automated data backups to redundant targets. These projects have paid off, and are a large part of why we’ve been able to maintain 99.9% up-time on a consistent basis.

Building in greater redundancy is a complex and resource-intensive process. And ultimately, even the biggest most sophisticated platforms can suffer interruptions like Amazon did this week. We are continuously evaluating new ways to increase our platform stability, and applying what we learn from events like this.

To that end, we will continue to plan out and prioritize the most appropriate projects to maintain our stability and ultimately ensure that our platform continues to support and empower your organization.

I’d like to thank you and all of our partners for your patience during the S3 outage on Tuesday. Even still, the feedback you all have provided to LeagueApps has been instrumental in helping us create the absolute best product to help you run your sports organization and business.

I look forward to many more years of continued partnership with you.

Feel free to reach out with any questions.

Play Forever!

Steve Parker Signature


A Drone Took Video of New Sports Force Parks and It Looks Awesome

Company News, Dugout, FastPitch, FC, Lax, Sports Community, Value of LeagueApps

What could be better than a day at the ballpark? Well, how about tacking on another day at one of the country’s best amusement parks right next door?

From baseball and softball to soccer and lacrosse, Sports Force Parks at Cedar Point Sports Center offers teams and their families a tournament experience packed with sports, thrills, and outdoor activities. Located just minutes from Cedar Point Amusement Park, Sports Force Parks at Cedar Point Sports Center provides a competitive, safe, and fun tournament experience for teams of all skill levels.

The 5 C’s To Hosting a Great Tournament

LeagueApps is the official sports management technology partner of Sports Force Parks.

As construction is winding down on their beautiful new facilities, Cleveland based aerial photography and videography company Aerial Agents, helped create a unique, interactive map of the park, allowing visitors to truly explore the area.

We’re as excited as Sports Force Parks for a busy 2017 tournament season!

Video Basics For Your Program: The 5 Day Email  Course


Learn The Basics Of Video Marketing With The Free LeagueApps Email Course

Best Practices, Company News, Dugout, FastPitch, FC, Hoops, Lax, Press, Rec, Sports Community, Value of LeagueApps

Video Basics for Your Sports Program

Get Tips On How to Use Video to Grow and Market Your Sports Program Sent Straight To Your Inbox

You know the easiest way to sell your programs and brand is through video. After all, in 2017, online video will account for 74% of all online traffic. But you just don’t know where to start. Or maybe your current videos aren’t pushing the needle the way you want your program to grow.

LeagueApps wants to help you and your sports business grow. That’s why we created a free, 5-day email crash course on the basic fundamentals of video marketing. In this free email course, you’ll receive best practices on recording on a budget, where to start, how to share your awesome content, and even how to read some of those numbers to gauge how successful your latest masterpiece did.

This course is great for club directors who are looking for an extra push in recruiting, volunteers on the little league board, or tournament administrators planning the next great event.

How It Works

Simply sign up for the email course. You can click on the link here or you can click on the image at the bottom. The first lesson will be sent straight to your inbox the next day.

You’ll receive a new lesson each day for the next five days. In each lesson you’ll also see examples of how some of the leaders in the sports industry are using video to reach their goals.

In some of the lessons, you’ll be given additional homework, should you feel extra ambitious. After five days, you’ll be well on your way to delivering awesome video right to your target audience, members, parents, or other programs! Whatever your goals are, you’ll be able to achieve them.

Video content is the easiest way to consume information and help expand your program’s reach. Get started today by signing up below. We’re excited to help you grow your program through juicy video. Enjoy!

Video Basics For Your Program: The 5 Day Email Course




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