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Why The Admiral Works With LeagueApps

Company News, Hoops, Sports Community, Value of LeagueApps

Recently, NBA Hall of Famer David “The Admiral” Robinson stopped by the LeagueApps office. The Admiral is a firm believer in LeagueApps and the power of youth sports. LeagueApps is helping local sports organizers create better experiences for young athletes in their communities.

The Admiral spoke of leadership and culture and how they create a winning formula for any team. These key ingredients are pivotal for all youth sports organizers.

By creating a positive culture for your sports organization, members are motivated and put in a position to succeed. This allows development within your program. This also grows leaders and builds sustained success for your sports organization.

The Admiral puts a lot of stock into youth sports organizers, as the clip above will show. He wants every community sports organizer to feel empowered to create leaders in their respective organization. When the culture and leaders are in place, the youth athletes will develop those values they learned from their program. Then, the cycle continues for a new generation of leaders.

Mr. Robinson is a firm believer that the technology created by LeagueApps can help all sports organizers set their programs up for success. Our technology is helping sports organizers focus less time and resources on logistics and allowing more time to be spent on developing and finding more youth athletes.

Read what the Admiral had to say about sports organizers on his last visit to the LeagueApps office.


The 4 Things You May Have Missed This Week

Company News, Dugout, Hoops, Lax, LeagueApps In Action, LeagueApps Team, Product News, Rec

July is a busy sports month. Between all star games, lacrosse registration, basketball camps, and after-game events in your rec leagues, it’s hard sometimes to keep up with the news. We got you covered right here.

LeagueApps Practices What We Preach

We’re always looking to build the best product for the sports organizer. To do that, we have to play sports! That’s also a convenient excuse for us to continue playing the games we love so much. LeagueApps has been quite busy on the field and in the gym over the last week.

The LeagueApps basketball team earned yet another playoff victory in the NYC Corporate League. Senior Sales Specialist Michael Bindelglass started the game hot from the arc.

Senior Sales Specialist Michael Bindelglass Was On Fire

But in the end, it was Sales Development Specialist Jeremy Smith who wouldn’t let LeagueApps lose. He went on a tear to get the win.

On the other side of the Hudson River, Partner Development Specialist Greg Cuccinello and his lacrosse team, The Tim Flynn’s, have been cruising in their playoff games of the Hoboken Lacrosse League. In their quarterfinal match on Thursday night, The Tim Flynn’s, named after their great lacrosse coach Tim Flynn, coasted to a 10-3 victory.

Partnership Development Specialist Greg Cuccinelli Dominated

And on the diamond, the softball team continues to pile up games during the regular season to make the playoff push in the Metro Sports NYC Softball league.

Sales Consultant Jenna Wechsler, Office Manager Cassie Rocha, and Launch Team Manager Stephanie Vera on the diamond.

3 Tips on How To Improve Your Sports Organization Through Social Media

Were you able to utilize our tips on how to use social media to grow your sports organization? In our article earlier this week, we gave some useful tips on how to properly market your sports organization through social media. Now, you know where to put all those fun photos and videos you took at last week’s tournament or last month’s camp.

Be sure to check out our Facebook plug-in as well, making registration easier and more marketable. 

The Easiest Way to Grow Your Club Lacrosse Team


67% of Youth Lax Players Are on Club/Travel Teams

Lacrosse has grown over 204% since 2001 and is projected to have 1.3 million youth players by 2018. Over two-thirds of youth players are on club teams. There’s no slowing these trends down.

This really cool infographic will give you all the information you need to know on how to grow and expand your lacrosse club team.

Admin Console Redesign Is Almost Here

LeagueApps Mobile Admin Console

Our development team has been working hard on the admin console redesign project. This upgrade will be amazing for sports organizers. Upon completion, the admin console will be mobile responsive, giving organizers much more freedom to make changes on the fly rather than planned ahead on a desktop. This is a huge upgrade that will be incredibly helpful for sports organizers instantly.

Read more about the admin console redesign and how it can help you.


3 Tips on How to Use Social Media to Improve Your Sports Organization

Best Practices, Dugout, FC, Hoops, Lax, Rec, Value of LeagueApps

Like a tree, social media grows with a little attention

Nearly two-thirds of all adults are using social media today, according to this Pew Research report. That number isn’t too surprising considering how hard it is to buy a pair of shorts without bumping into at least three people staring at their phones.

There’s no stopping the tidal wave of social media. In fact, a main focus of our partner day last month was how some of our basketball partners are leveraging social media to expand their reach.

So, is your sports organization using all the tools to your advantage? We have three tips that can help you better use social media to get the results you want.

Another tidal wave of posts!

Check out why social media is so important to your sports organization.

Consistency is King

One of the best and easiest ways to grow your following and increase engagement is to simply just be there. Posting at least once a day on each of your social media accounts lets your audience know that you are relevant. This could be anything from a well thought out blog to pictures from your most recent tournament.

This doesn’t mean that you have to pump out that perfect update or status every day. Engagement is a great way to maintain consistency. Users are constantly posting their content so that someone can enjoy and like it. Why not your organization?

Don’t be afraid to comment once or twice. Not only will the user really appreciate the time you took to make a comment, they will most likely comment on one of your posts and they’re 401% more likely to follow you!

Make sure to respond timely to any questions, comments, or concerns directed to your home page. This is how trust is built.

Know Who You’re Talking to And Deliver the Right Message

Posting consistently is a must. But if the right people aren’t being addressed, then what’s the point of updating your juicy status?

Each of your social media accounts should be similar, but there will be some small differences between each depending on our audience. Going through all the demographics and statistics can be exhausting. If you’re looking to save some time or a place to start, check out what the Pew Research Center has to say about the average user for each social media platform.

Among other conclusions from that demographic report, it’s clear that younger users are more likely to use Twitter and Instagram, while everyone is most likely to use Facebook. So what does that mean?

It could mean several things for your organization. It might mean that the best way to communicate with coaches and parents is through Facebook, while posting through Twitter and Instagram could be more for fun.

In any event, considering that there are over 1.2 billion users on Facebook of all ages, it’s highly, HIGHLY recommended to have a Facebook page. Not only will Facebook make registration easier with the LeagueApps Facebook plug-in, but the social media networking site is almost assuredly used by most of your coaches, players, or parents.


Learn more about how Facebook can grow your organization with LeagueApps.


Plus, Facebook makes it really easy to find the data on your audience. Simply click on the “Insights” tab on your home Facebook page above your background photo. This should narrow down what to post and how to say it.

To collect audience data, just click on “Insights”

Make Simple Hashtags for Your Events

Social media is all about forging new relationships and curating new ones. There’s no easier way to make new friends than to share stories. Enter the hashtag.

Some social media platforms, like Facebook, aren’t particularly ideal for the use of hashtags. Others, like Instagram, are perfect breeding grounds for the former pound sign. But when should they be used?

Weekend events make for perfect hashtag campaigns. Don’t over complicate it. Make it nice and simple to remember.

Make the hastags nice and simple, and never more than four in a row.

Users can then import their favorite pictures, videos, and comments all into one place. Did a parent just capture the greatest goal of all time? A simple caption with your endorsed hashtag campaign makes it easy for anyone at the event to see it.

Make sure to let your users know ahead of time. You can do that with a simple email. Or, better yet, make a post informing your users of the event, and then incorporate your hashtag. Two birds, one stone!

Let people know ahead of time for events by using hashtags

Using these tips should give you a nice head start towards achieving your social media goals. Pretty soon, you’ll start to see your organization expand its reach and your users engaging with you quite often.

Got any other tips? Let us know! Now, start posting!


Like these tips? Then check out what our friends at Four Kicks Marketing had to say in our guest blog.

Grow Your Lacrosse Club Team With LeagueApps [infographic]

Lax, Product News, Sports Community, Value of LeagueApps

It’s no secret that the sport of lacrosse has exploded in the country. It’s due to be even bigger in the future. Since 2001, the sport has grown over 200% in participation, most of that in the youth ranks. Club teams as a whole have also seen a tremendous amount of growth.

US Lacrosse is by far the largest membership organization in the sport. We recently announced our partnership with US Lacrosse a few weeks ago in which we developed API technology that instantly validates US Lacrosse membership during registration.

If you’re running a club team, LeagueApps is a no brainer.

All data taken from



Read more about our US Lacrosse API technology.


Never Issue Refunds Again With Credits

Feature Highlight, Product News, Value of LeagueApps

Sometimes it just doesn’t feel right to issue a refund. Sometimes a credit makes a whole lot of sense in regards to an inquiry. We’re happy to announce that credits can now be issued as an alternative to refunds. A member can use the credit to apply towards new registrations.

Applying a credit instead of issuing a refund can come in handy for a multitude of reasons. Each situation is unique.

Setting Up Credit Use for Registrations

Go to the registration options of the program in which you wish to apply credits as a payment. Under the “This League Pay-Based” option, select “Allow Credit.” See figure below.

How to Add Credit to a User’s Account

Go to the “Manage” tab and select “Members.” This should enable a list to search users’ names. Select the user’s name in which the credit will be applied. Click on the user’s name. The member details will be displayed on the right and the credit section will be near the bottom of the details.

Edit the credit amount by selecting the dollar amount. This will bring you to the member’s credit page. Here you can change the amount, add a description, or set an expiration date for the credit.

How to Manage All of Your Credits

You can view and edit all of your existing credits under the “Manage” tab. Then select “Credits.”

What do credits look like for users?

Credits will be applied when a program is set to accept credits and a user has credits in the system. If both of these are in place, then a credit option during registration will appear in place of the discount code section. The user will have the option to select “Yes, use my credit.”

*Note: A discount code can not be used along with credit. A user can only use one or the other.

The paid invoice will show that a credit was used.

A paid invoice will now prompt you to issue a credit.

You can also issue a credit directly after deleting a player from a program.

If you have any questions or ways that we can help you get ready for your next season, please contact us at


New Study Reveals Finding Qualified Coaches Still a Challenge

Best Practices, Dugout, FC, Hoops, Lax, Rec, Release Notes, Sports Community, Value of LeagueApps

Credit: Karen Ann Carr via

In their 2015 seminal report “Sport for All, Play for Life: A Playbook to Get Every Kid in the Game,” the Aspen Institute researched and graded the state of youth sports and how well the kids and communities are being served by their stakeholders. Aside from offering grades and tracking the data, the report also identified the appropriate steps to take in building the youth sports movement.

Known as “the 8 plays,” Project Play focused on eight strategies for the eight sectors that touch the lives of children as the key developments. Some of these strategies focus on the community, such as creating more in-town leagues and promoting “free play” instead of pay-to-play leagues. Other strategies target injury prevention. One key strategy centers around finding and training qualified coaches.

The importance of the youth coach is paramount to a young athlete, both on and off the field. In their “Sport for All, Play for Life” report, the Aspen Institute found that five percent of kids who played for trained coaches quit their sport the next year. Compare that number to the overall rate of 26 percent and you can see just how important the trained coach is to the development of a young athlete.

The report found five key developments involving coaches over the past year.

Baseball has made the most progress in growing the number of trained coaches.

Despite a push by Little League Baseball in 2012 to focus more on coach education, three in four coaches remain untrained in motivational techniques, while nearly 66% say they have received no training in skills and tactics. Still, the increase in trained coaches since 2012 is a good sign.

The best trained coaches are in lacrosse.

Lacrosse has grown exponentially across the country over the last decade. Even with all that fast growth, the sport’s coaches remain some of the finest in the youth sports world. Nearly 56% of all youth lacrosse coaches are trained in sport skills and tactics, while over half are trained in general safety and injury prevention, including CPR/First Aid, physical conditioning, and concussion management. See chart below.

All data taken from Aspen Institute’s Project Play Report

More organizations are creating all-in-one training packages for coaches in the core key competencies.

Online and on-site training programs are now being offered more than ever, surely a great sign and a step in the right direction. Minnesota Youth Athletic Services and the Positive Coaching Alliance are just a couple examples of organizations paving the way to train youth coaches while conducting national background checks.

Higher income males dominate the youth coaching landscape.

There have been very few changes since 2012 in who is running a youth sports team.

All data taken from Aspen Institute’s Project Play Report

All data taken from Aspen Institute’s Project Play Report

Deploying young, current athletes as youth coaches appears to be helping.

It’s very early in this study, but it does appear that youth athletes respond better to current athletes and those who are younger than the average coach. NE Distance, located in Providence, Rhode Island, has had some stellar results.

Overall, the Aspen Institute’s State of Play gave the grade of a C- on the challenge of training youth coaches. This isn’t too surprising, as one of the main pain points emphasized by current organizers and our partners at our last two partner days, at our headquarters and at Dodger Stadium, was finding and training qualified coaches to lead teams.

You can read the State of Play full report here.

Build Teams After Tryouts Quickly Using Bulk Invite

Feature Highlight, Product News, Value of LeagueApps

It’s almost that time of year again for many club teams holding tryouts for the upcoming season. While it’s very exciting to get a new year of travel ball started, it can be a cumbersome process after tryouts to pick the players who made the team(s) and then get them enrolled for payments.

LeagueApps has a bulk action feature that was inspired by the tryout to club team process, a process we want to make as easy as possible for the organizer and players! Our bulk action feature includes the ability to multi-select and a bulk invite players from your tryout program(s):

Multi-Select Players

Go right down the list and check off the players from your tryout program that you want to invite to the team.

Bulk Invite Players

Enter a custom message and a registration link to the team the players are invited to. Once the invite email is received the player or parent can click the link in the email, log in to their account and select their payment plan (or pay all at once if you’d like).


To make your club season even easier this year, we now also offer a private option in our payment plans – which allows an admin to make a payment plan only accessible with a secret code – great for scholarship students or family specific payment plans!


Watch our webinar on how to use bulk invite to build your club team quickly.


Our webinar page is a great tool to use to help out your club team.

If you have any questions or ways that we can help you get ready for your next season, please contact us at



LeagueApps Ready to Bring the Lumber After OTAs

Company News, LeagueApps In Action, LeagueApps Team, Release Notes, Value of LeagueApps

Credit: Javie Rios

The organized team activity. It is a term that was created in the NFL’s Collective Bargaining Agreement so that teams could better control players’ offseason preparations before training camp. To many, it’s the unofficial start of the NFL season.

You might have noticed that the LeagueApps office was away on their own “OTAs” last week. From June 26th through the 29th, the team participated in exercises, activities, lectures, and programs to set their sights on the second half goals. To many here, it’s the unofficial start of the second half of the year.

Though we call it OTAs, other companies like Google, Apple, Facebook, and EA Games have their own brand of team-building activities. Corporate team-building activities are starting to become the norm in the professional world. Even Forbes agrees they are “good for company culture and boosting the bottom line.

These OTAs seem even more important to Service as a Software (SaaS) companies like LeagueApps. We believe in many of the same qualities that another Saas company, Percolate, was able to convey in this blog. We call our values by a different name, a more appropriate name for a sports SaaS. Sportsdogs.

The Sportsdogs were out in full force for three and a half days. We were honored to have venture capitalist Wiley Cerilli share with us invaluable advice on company culture and business expansion. Cole van Nice from Dodgers Accelerator stopped by to discuss the future of sports technology. And of course, we were uplifted from movie-like speeches from our own team leaders.

Clockwise from top left- Wiley Cerilli, Cole van Nice, President Jeremy Goldberg, CEO Brian Litvack

Aside from stellar presentations and pump-up speeches, a great deal of time was spent designing new products and brainstorming ways to better serve our partners. During one such session in which our developing team dubbed a “LeagueApp-athon,” taken from the term hackathon, we were up until the wee hours of the morning creating and sharing ideas to improve our already stellar products. We’re not ready to announce what we came up with, but we’re excited to release them in the near future!

Our team was up until the wee hours hacking away!

Of course, what type of sports company would we be if we didn’t compete in our own Olympics? The events: wiffleball, soccer, team activities, and volleyball. And the competition was fierce.

Eight teams but only one champ. Can you guess who?

Perhaps the icing on the cake, however, was a team exercise in which we brought the wood. Literally. Using one axe, every LeagueApper took a turn in striking a piece of wood until it was completely cut in two. It was fitting and fulfilling to see the final blow complete the task.

The Sportsdogs values were on full display over OTAs. We’re ready to bring the wood in the second half of the year for everyone involved with LeagueApps. Stay tuned for what the lumber yard has in store.


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